Gerd Arntz

gerd-arntz-web-archive

food isotype samples

Gerd Arntz designed over 4000 isotype pictograms in his lifetime. Collected in the Gerd Arntz Archive, these drawings gave the proletariat knowledge of the world.

This knowledge should not be shrined in opaque scientific language, but directly illustrated in straightforward images and a clear structure, also for people who could not, or hardly, read. Another outspoken goal of this method of visual statistics was to overcome barriers of language and culture, and to be universally understood.

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Written by admin (contact).

It was written on March 3rd, 2009 at 3:07 pm
Filed in the Category design, interesting




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